Thumbnail - Request a copy

Le Cochon de Bretagne: a brand and producers’ organisation

Rakotonandraina, Nalini; Sauvée, Loïc (2009), Le Cochon de Bretagne: a brand and producers’ organisation, in Trienekens, Jacques; Petersen, Brigitte; Wognum, Nel; Brinkmann, Detert, European pork chains: Diversity and quality challenges in consumer-oriented production and distribution, Wageningen Academic Publishers : Wageningen, p. 195-212

Type
Chapitre d'ouvrage
Date
2009
Book title
European pork chains: Diversity and quality challenges in consumer-oriented production and distribution
Book author
Trienekens, Jacques; Petersen, Brigitte; Wognum, Nel; Brinkmann, Detert
Publisher
Wageningen Academic Publishers
Published in
Wageningen
ISBN
978-90-8686-103-3
Number of pages
285
Pages
195-212
Metadata
Show full item record
Author(s)
Rakotonandraina, Nalini
Sauvée, Loïc
Subjects / Keywords
Brand; Cochon de Bretagne
JEL
M31 - Marketing