An Assessment of E-business Strategies Using the Strategic Alignment Model
Rival, Yann (2004-07), An Assessment of E-business Strategies Using the Strategic Alignment Model, EMCIS (European and Mediterranean Conference on Information Systems), 2004-07, Tunis, Tunisie
TypeCommunication / Conférence
Conference titleEMCIS (European and Mediterranean Conference on Information Systems)
MetadataShow full item record
Abstract (EN)Most research concerning e-business offers a methodology, measures the predisposition of the firm or evaluates the consequences in terms of management.This research aims at designing a model for assessing e-business strategies based on the strategic alignment perspective.Using the Information Systems (IS) literature about alignment and data collected from 11 interviews of general and e-business managers from the main companies of the French tourism sector, 12 variables were identified.These, in turn, can be used to build an e-business alignment model for the enterprise.
Subjects / Keywordstourism; model; alignment; Information Technologies (IT); strategy; E-business; Information systems (IS); Internet
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