Talking about my generation: How values shape luxury consumption
Date
2020Dewey
Études du consommateurSujet
Luxury goods; Counterfeit; Generational cohort; Functional theories ofattitudes; GCC consumers.JEL code
L.L6.L67; D.D1.D12Journal issue
Recherche et applications en marketingPublication date
2020Publisher
PUF - Presses Universitaires de FranceForthcoming
ouiCollections
Metadata
Show full item recordAuthor
Pueschel, Julia
Parguel, Béatrice
1032 Dauphine Recherches en Management [DRM]
Chamaret, Cécile
1172 Centre de recherche en gestion [CRG]