Perceived quality in a multi-channel environment : Impact of website visits on perceived in-storequality
Date
2006Link to item file
http://halshs.archives-ouvertes.fr/halshs-00143032/en/Dewey
MarketingSujet
perceived quality; e-commerce; Multi-channel managementJEL code
M30Conference name
9th international research seminar in service managementConference date
05-2006Conference city
La-Londe-Les- MauresConference country
FranceBook title
9th International Research Seminar in Service Management, la Londe Les MauresAuthor
Bowen, DavidPublisher
IAEPublisher city
Aix en ProvenceYear
05-2006Pages number
28Collections
Metadata
Show full item recordAuthor
Desmet, Pierre
Rolland, Sylvie