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Numéro spécial, Politique de prix

hal.structure.identifierDauphine Recherches en Management [DRM]
dc.contributor.authorDesmet, Pierre
hal.structure.identifierCentre d'Études et de Recherche en MAnagement de Touraine [CERMAT]
dc.contributor.authorZollinger, Monique
dc.date.accessioned2019-09-02T14:15:10Z
dc.date.available2019-09-02T14:15:10Z
dc.date.issued2000
dc.identifier.issn0767-3701
dc.identifier.urihttps://basepub.dauphine.fr/handle/123456789/19628
dc.language.isofren
dc.subjectétude du consommateuren
dc.subjectpromotionen
dc.subjectgestion du revenuen
dc.subjectelasticité prixen
dc.subject.ddc658.8en
dc.subject.classificationjelM.M3.M31en
dc.subject.classificationjelD.D4.D40en
dc.subject.classificationjelD.D1.D11en
dc.titleNuméro spécial, Politique de prixen
dc.typeArticle accepté pour publication ou publié
dc.relation.isversionofjnlnameRecherche et applications en marketing
dc.relation.isversionofjnlvol15en
dc.relation.isversionofjnlissue3en
dc.relation.isversionofjnldate2000
dc.relation.isversionofjnlpages1-2en
dc.contributor.countryeditoruniversityotherFRANCE
dc.relation.isversionofjnlpublisherPUF - Presses Universitaires de Franceen
dc.subject.ddclabelCircuits de distributionen
dc.relation.forthcomingnonen
dc.relation.forthcomingprintnonen
dc.description.ssrncandidatenonen
dc.description.halcandidatenonen
dc.description.readershiprechercheen
dc.description.audienceInternationalen
dc.relation.Isversionofjnlpeerreviewedouien
dc.relation.Isversionofjnlpeerreviewedouien
dc.date.updated2019-08-28T09:50:19Z
hal.author.functionaut
hal.author.functionaut


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