Perceived effects of psychological price thresholds according to the monetary unit
Date
1999Dewey
Études du consommateurSujet
consumer behaviour, price perception, Value of money, Information processingJEL code
D.D8.D81; D.D.4.D46Conference name
Behavioral Pricing Conference, Fordham UniversityConference date
10-1999Conference city
New YorkConference country
UNITED STATESCollections
Metadata
Show full item recordAuthor
Desmet, Pierre
Gaston-Breton, Charlotte