Beyond Strategic convergence: Designing Differentiation Strategies for Business Schools in a multi-polar world
Dameron, Stéphanie; Durand, Thomas (2018), Beyond Strategic convergence: Designing Differentiation Strategies for Business Schools in a multi-polar world, in Dameron, Stéphanie; Durant, Thomas, The Future of Management Education : Volume 2: Differentiation Strategies for Business Schools, Palgrave : Basingstoke, p. 1-21. 10.1057/978-1-137-56104-6_1
Book titleThe Future of Management Education : Volume 2: Differentiation Strategies for Business Schools
Book authorDameron, Stéphanie; Durant, Thomas
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Dauphine Recherches en Management [DRM]
Laboratoire interdisciplinaire de recherche en sciences de l'action [LIRSA]
Abstract (EN)The purpose of this chapter is to show how contextual forces are at work that may help business schools escape from strategic convergence and the attached lock-in, thus giving room for differentiation among business schools in a multipolar world. We argue that specific institutional embeddedness and territorial market influencing may be the fundamental drivers of differentiations for business schools. We give insights about these types of differentiation that may be claimed by business schools to strengthen their relevance for societies, and be more recognized and valued by external evaluation.
Subjects / Keywordsbusiness schools; management education systems; business schools governance; business models; students; business faculties; academic
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