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Let's (not) talk about risk: The competitive nature of risk vocabulary

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Date
2016
Dewey
Direction d'entreprise
Sujet
Vocabulaire; Crises; Communication
JEL code
D.D7.D74
Conference name
EGOS, 32d colloquium
Conference city
Naples
Conference country
ITALY
URI
https://basepub.dauphine.fr/handle/123456789/16592
Collections
  • DRM : Publications
Metadata
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Author
Mayer, Julie
1032 Dauphine Recherches en Management [DRM]
Type
Communication / Conférence
Abstract (EN)
his article examines how risk vocabulary is socially constructed and reconfigured through communications after a crisis. We adopt a vocabulary perspective to study the communications that arose in France after the Rana Plaza’s industrial accident, from 2013 to 2016. Findings reveal that risk vocabulary results from a competitive process of requalification of causes and consequences. Our results suggest that new vocabulary structures emerge from a “double-loop” enactment of risk. This study also challenges existing literature by suggesting that change in dominant discourses of risk is more likely to happen by not directly talking about risk.

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