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dc.contributor.authorJourdan, Julien
dc.contributor.authorKivleniece, Ilze
dc.date.accessioned2017-03-13T13:05:41Z
dc.date.available2017-03-13T13:05:41Z
dc.date.issued2017
dc.identifier.issn0001-4273
dc.identifier.urihttps://basepub.dauphine.fr/handle/123456789/16334
dc.language.isoenen
dc.subjectpublic sponsorshipen
dc.subjectmarket performanceen
dc.subjectresource orchestrationen
dc.subjectstrategyen
dc.subjectfilm industryen
dc.subjectOrganizational performanceen
dc.subjectPublic-private sector cooperationen
dc.subjectAllocation (Accounting)en
dc.subjectResource managementen
dc.subjectMarket orientationen
dc.subject.ddc658.4en
dc.subject.classificationjelD.D2.D24en
dc.subject.classificationjelO.O4.O47en
dc.subject.classificationjelM.M1.M11en
dc.titleToo Much of a Good Thing? The Dual Effect of Public Sponsorship on Organizational Performanceen
dc.typeArticle accepté pour publication ou publié
dc.description.abstractenExisting research provides contradictory insights on the effect of public sponsorship on the market performance of organizations. We develop the nascent theory on sponsorship by highlighting the dual and contingent nature of the relationship between public sponsorship and market performance. By arguing that sponsorship differentially affects resource accumulation and allocation mechanisms, we suggest two opposing firm-level effects, leading to an inverted U-shaped relationship between the amount of public sponsorship received and the market performance of sponsored organizations. This non-linear relationship, we argue, is moderated by the breadth, depth and focus of the focal organization's resource accumulation and allocation patterns. While horizontal scope (i.e. increased breadth) and externally oriented resource profile (i.e. reduced depth) strengthen the relationship, market orientation (i.e. increased focus) attenuates it. We test and find strong support for our hypotheses using population data on French film production firms from 1998 to 2008. Our work highlights the performance trade-offs associated with public sponsorship, and carries important managerial and policy implications.en
dc.relation.isversionofjnlnameAcademy of Management Journal
dc.relation.isversionofjnlvol60en
dc.relation.isversionofjnlissue1en
dc.relation.isversionofjnldate2017
dc.relation.isversionofjnlpages55-77en
dc.relation.isversionofdoi10.5465/amj.2014.1007en
dc.contributor.countryeditoruniversityotherFRANCE
dc.subject.ddclabelDirection d'entreprisesen
dc.relation.forthcomingnonen
dc.relation.forthcomingprintnonen
dc.description.ssrncandidatenonen
dc.description.halcandidateouien
dc.description.readershiprechercheen
dc.description.audienceInternationalen
dc.relation.Isversionofjnlpeerreviewedouien
dc.relation.Isversionofjnlpeerreviewedouien
dc.date.updated2017-03-13T12:53:58Z
hal.person.labIds1032
hal.person.labIds54309
hal.identifierhal-01488178*


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