Coping with copies! A study of risks perception and coping strategies in luxury counterfeit consumption among affluent consumers
Date
2016Dewey
MarketingSujet
Contrefaçon; Marketing; Luxe; ForgeryJEL code
D.D1.D12; M.M3.M31Conference name
Monaco Symposium on LuxuryConference date
04-2016Conference city
MonacoConference country
FranceCollections
Metadata
Show full item recordAuthor
Chamaret, Cécile
Pueschel, Julia
Parguel, Béatrice
1032 Dauphine Recherches en Management [DRM]