The right age to feel green – Age as a moderator of social labeling influence on children’s pro‐environmental behaviors
Date
2014Dewey
MarketingSujet
environment; environnement; Marketing; Label, comportement consommateurJEL code
M.M3.M31Conference name
Global Marketing ConferenceConference date
07-2014Conference city
SingapourConference country
SingaporeCollections
Metadata
Show full item recordAuthor
Bourjot-Deparis, Julien
status unknown
Charry, Karine
129962 IESEG
Parguel, Béatrice
1032 Dauphine Recherches en Management [DRM]