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I’ve been told I’m good and I love to do as I’m told : When Social Labeling Induces Lasting Pro- Environmental Behaviors in Tweens via a Simple Process

Charry, Karine; Bourjot-Deparis, Julien; Parguel, Béatrice (2015), I’ve been told I’m good and I love to do as I’m told : When Social Labeling Induces Lasting Pro- Environmental Behaviors in Tweens via a Simple Process, Public Policy & Marketing Conference, 2015-06, Washington, United States

Type
Communication / Conférence
Date
2015
Conference title
Public Policy & Marketing Conference
Conference date
2015-06
Conference city
Washington
Conference country
United States
Metadata
Show full item record
Author(s)
Charry, Karine
IESEG
Bourjot-Deparis, Julien

Parguel, Béatrice cc
Dauphine Recherches en Management [DRM]
Subjects / Keywords
TWEENS; LABEL
JEL
D10 - General
A14 - Sociology of Economics

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