Creativity and interactivity : what are the levers of control in the luxury and fashion sector ?
Date
2004-03Notes
Organized by the Faculty of Finance and Accounting : University of Economics, Prague (UEP)Dewey
MarketingSujet
fashion sector; luxury; control; interactivity; CreativityJEL code
M31Conference name
27th European Accounting Association Annual CongressConference date
04-2004Conference city
PragueConference country
République tchèqueCollections
Metadata
Show full item recordAuthor
Alleres, Danielle
Chevalier-Kuszla, Catherine
David, Gilles