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Brand valuation at the crossroad of researches in Accounting, Finance, Management Control and Marketing

dc.contributor.authorFarjaudon, Anne-Laure
dc.date.accessioned2009-09-04T13:31:33Z
dc.date.available2009-09-04T13:31:33Z
dc.date.issued2005
dc.identifier.urihttps://basepub.dauphine.fr/handle/123456789/1471
dc.language.isoenen
dc.subjectMarketingen
dc.subjectAccountingen
dc.subjectBranden
dc.subjectValuationen
dc.subject.ddc658.8en
dc.subject.classificationjelM31en
dc.subject.classificationjelM41en
dc.titleBrand valuation at the crossroad of researches in Accounting, Finance, Management Control and Marketingen
dc.typeCommunication / Conférence
dc.description.sponsorshipprivateouien
dc.subject.ddclabelMarketingen
dc.relation.conftitle1st European institute for advanced studies in management (EIASM) workshop on “Visualising, measuring, and managing intangibles and intellectual capital”en
dc.relation.confdate2005-10
dc.relation.confcityFerraraen
dc.relation.confcountryItalieen


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