Luxury sales force management : strategies for winning over your brand ambassadors
Date
2014Publisher city
Houndmills, Basingstoke, HampshirePublisher
Palgrave MacmillanPublishing date
2014ISBN:
978-1-137-34743-5Dewey
MarketingSujet
Personnel; Motivation; Vendeurs; Produits de luxe; Ventes; Gestion; Sales force management; Sales personnel; Selling; Luxuries; Employee motivationJEL code
L.L2.L25; L.L8.L81; M.M3.M31; M.M5.M54Collections
Metadata
Show full item recordAuthor
Merk, Michaela
1032 Dauphine Recherches en Management [DRM]