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dc.contributor.authorDebenedetti, Stéphane*
dc.contributor.authorGombault, Anne*
dc.date.accessioned2014-10-08T17:15:18Z
dc.date.available2014-10-08T17:15:18Z
dc.date.issued2014
dc.identifier.urihttps://basepub.dauphine.fr/handle/123456789/14018
dc.language.isofren
dc.subjectCommerce
dc.subjectMarketing stratégique
dc.subjectMarketing de la culture
dc.subjectPlanification stratégique
dc.subjectArt
dc.subjectIndustries culturelles
dc.subject.ddc658.8en
dc.subject.classificationjelL.L1.L19en
dc.subject.classificationjelL.L8.L82en
dc.subject.classificationjelM.M3.M31en
dc.titleLe marketing stratégique des organisations culturelles
dc.typeChapitre d'ouvrage
dc.identifier.citationpages37-75
dc.relation.ispartoftitleMarketing de l'art et de la culture
dc.relation.ispartofeditorBourgeon-Renault D.
dc.relation.ispartofeditorDebenedetti, S.
dc.relation.ispartofeditorGombault, A.
dc.relation.ispartofeditorPetr, C.
dc.relation.ispartofpublnameDunod
dc.relation.ispartofpublcityParis
dc.relation.ispartofdate2014
dc.subject.ddclabelMarketingen
dc.relation.ispartofisbn978-2-10-070818-5
dc.relation.forthcomingnonen
dc.description.ssrncandidatenon
dc.description.halcandidateoui
dc.description.readershiprecherche
dc.description.audienceNational
dc.date.updated2017-03-22T14:49:11Z
hal.person.labIds1032*
hal.person.labIds*
hal.identifierhal-01631391*


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