Business-to-business service co-creation : a conceptual model

Thumbnail
Date
2004
Dewey
Marketing
Sujet
B2B
JEL code
L81
Conference name
QUIS 9, 9th International Research Symposium on Service Excellence in Management
Conference date
06-2004
Conference city
Karlstad
Conference country
Suède
URI
https://basepub.dauphine.fr/handle/123456789/1376
Collections
Metadata
Show full item record
Author
Lefebvre, Isabelle
Plé, Loïc
Type
Communication / Conférence