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A proposal for a model on media selection

Takeda, Hirotoshi (2007), A proposal for a model on media selection, SIGMIS CPR '07 Proceedings of the 2007 ACM SIGMIS CPR conference on Computer personnel research: The global information technology workforce, ACM : New York, p. 231-234. http://dx.doi.org/10.1145/1235000.1235055

Type
Communication / Conférence
Date
2007
Conference title
ACM SIGMIS CPR'07
Conference date
2007-04
Conference city
Saint Louis
Conference country
États-Unis
Book title
SIGMIS CPR '07 Proceedings of the 2007 ACM SIGMIS CPR conference on Computer personnel research: The global information technology workforce
Publisher
ACM
Published in
New York
ISBN
978-1-59593-641-7
Pages
231-234
Publication identifier
http://dx.doi.org/10.1145/1235000.1235055
Metadata
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Author(s)
Takeda, Hirotoshi
Abstract (EN)
This proposal acknowledges that people select media in communication frequently. Sometimes the media selection may not utilize the best mode of communication available. Individuals often select communication media inconsistent with the full technical capabilities of those media and non-technical modes of communication like face to face communication. For example, they use instant messaging when face-to-face, the richest form of communication, is available. They also use text messaging when voice communication, a more technically advanced mode of communication, is possible. The study described in this proposal will apply media richness theory to explain some of the choices made by such individuals. The proposed research will add variables to better explain media selection than has been previously done. The major contribution of the research will be the development and testing of a model that explains organizational media selection.
Subjects / Keywords
media selection; communication media
JEL
M15 - IT Management

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